Marketing Automation Software
Compare RICH CRM with Hubspot
Hubspot provides marketing automation software, and they have the investor-driven funding to generate a lot of awareness for their business. CRM is not included.
CRM + MARKETING AUTOMATION = EASY
We all know that success hinges on trust that your software will be stable, reliable, and will grow with you. You want to have the confidence that your marketing software will impact your top and bottom line. You want to have a deep understanding of your customers and leads, and you want to have it all accessible, right now.
Hubspot is good software, if you have the time and money to manage an integration with your CRM. They have a few good integration points, but only address a small portion of your sales and marketing efforts. RICH CRM's approach to automating your business is holistic - we help you manage sales, marketing, and operations, and because we include Intelligent CRM, you never have to worry about any APIs or investing in multiple vendors. Hubspot also does not have any tools for managing events, projects, knowledge bases, support ticketing, opportunities, or predictive analytics. In short, while it does a few things well, it's an incomplete solution.
DON'T PAY MORE THAN YOU HAVE TO
RICH CRM makes it quick and easy for you to automate your marketing efforts to convert leads, grow sales and save time. Saving you over 90% of Hubspot's astronomical price tag (and over 95% total cost of ownership), RICH CRM helps you set up automation for your entire business. A RICH CRM account includes all of the tools you need for one low monthly price. In addition to CRM and email marketing, your RICH CRM account includes project management, CRM, event management, website analytics and more.
|Feature||RICH CRM||Hubspot Enterprise|
|Setup Fee||$199 Account Set Up (includes 3 hours with Client Services team and a Success Coach)||$2,000 plus annual contract required|
|Price (based on 5,000 contacts)||$149/month||$1,500/month|
|Free Trial||30 days||Not Available|
|Users||Unlimited||1 Maximum (does not support multiple users)|
|Customer Relationship Management (CRM)||Included||Not Available|
|Lead / Opportunity Management and Tracking||Included||Included, requires extra CRM integration|
|Lead Scoring||Included, scoring demographics, custom fields, and activities (email, website, forms, tickets, etc)||Included, requires extra CRM integration|
|Predictive Analytics||Included||Not Available|
|Realtime Alerts||Included||Limited (only webpage visits), requires CRM integration|
|Realtime Social Collaboration||Included||Not Available|
|Email Targeting||Included||Included, requires extra CRM integration|
|Email Templates||Included||Included but with limited customization|
|Media File Sharing & Storage||Included||Included, but no tracking for generated links and link library|
|Event Registration||Included||Not Available|
|Project Management||Included||Not Available|
|Accounting / Financials||Included||Not Available|
|Ticketing System||Included||Not Available|
|Public & Private Wiki Tools||Included||Not Available|
|Integrated Social Media Manager||Included||Included, but limited scope and integration|
|Website Tracking with Campaign Filtering||Included, and with CRM Integration||Included, but limited CRM integration|
|Website / Landing Page Builder||Included, also allows for personalized webpages, includes SEO tools||Included, but can't be personalized and migrating your website is $10/page|
|Lead Capture/Web Forms||Included, with auto-responders, logic, and CRM integration||Included, limited CRM integration|
|Blogging Tools||Included||Included, but not personalized to webpage visitors|
|CRM Workflows||Included||Not Available|
|Booking Calendar||Included||Not Available|
|Contact Research||Included||Not Available|
$1.50 phone number/month
Included inbound call manager with text-to-speech, caller recognition and CRM integration
Included click-to-call with automatic CRM integration
Included SMS to opt-in with automatic email address request if not already in CRM
|Rank in independent Red Pill email marketing study||#1||Did not qualify|
|Rank on independent website OMBUD.com||4.9/5.0 overall score in CRM and Marketing Automation||
3.5/5.0 overall score
Don't put up with paying too much for software when you don't have to! That's not a typo up there - Hubspot really is that expensive, and don't forget you need to pay for your CRM on top of it.
And you don't have to just believe us - take a look at this independent comparison, powered by ombud.com.
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