Marketing Automation Software

Compare RICH CRM with Campaigner CRM


We all know that success hinges on trust that your software will be stable, reliable, and will grow with you.  You want to have the confidence that your marketing software can impact your top and bottom line.  You want to have a deep understanding of your customers and leads, and you want to have it all accessible right now.


RICH CRM makes it quick and easy for you to automate your marketing efforts to convert leads, grow sales and save time. RICH CRM helps you set up automation for your entire business. A RICH CRM account includes all of the tools you need for one low monthly price. In addition to CRM and email marketing, your RICH CRM account includes project management, CRM, event management, website analytics and more.

Feature RICH CRM Campaigner CRM
Setup Fee $199 Account Set Up (includes 3 hours with Client Services team and a Success Coach) Optional $299 set up
Price (based on 5,000 contacts) $149/month $29.99/user for just the CRM, then additional costs for add-ons
Free Trial 30 days 30 days
Monthly Emails Unlimited $15 per 1,000 emails; about 1.5 cents per email
Users Unlimited Limited number of users, additional cost extra
Customer Relationship Management (CRM) Included Included
Lead / Opportunity Management and Tracking Included Included
Lead Scoring Included Included
Predictive Analytics Included Not Available
Realtime Alerts Included Not Available
Realtime Social Collaboration Included Not Available
Email Targeting Included Included but filters are basic
Email Tracking Included Included
Email Templates Included Included but limited and does not include an editor/builder
Surveys Included Not Available
Media File Sharing & Storage Included Included with 5gb
Event Registration Included Not Available
Project Management Included Included
Accounting / Financials Included Included
Ticketing System Included Not Available
Public & Private Wiki Tools Included Not Available
Integrated Social Media Manager Included Not Available
Website Tracking with Campaign Filtering Included, and with CRM Integration Included
Website / Landing Page Builder Included, also allows for personalized webpages, includes SEO tools Included with landing pages and forms
Lead Capture/Web Forms Included, with auto-responders, logic, and CRM integration Included with landing pages and forms
Blogging Tools Included Not Available
CRM Workflows Included Not Available
Booking Calendar Included Not Available
Contact Research Included Not Available
Mobile Marketing

$1.50 phone number/month
1.5 cents/SMS

Included inbound call manager with text-to-speech, caller recognition and CRM integration

Included click-to-call with automatic CRM integration

Included SMS to opt-in with automatic email address request if not already in CRM

Not Available

Mobile App Included Included

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